Senior Management Team

Jack Booth

Operations Manager

Jack rejoined Gulf Brands International in April 2021 having been with the company for 4 years between 2013-2017. He now oversees the end-to-end operational performance of the business, ensuring alignment between Retail, Home Shopping, Sales, Procurement and Logistics. His leadership brings structured commercial governance, operational efficiency, and data-driven decision-making to the organisation.

In his spare time Jack enjoys working on his post graduate studies, going out with friends and finding out new ways to be let down by Everton.

Contact: [email protected]

Christos Pelekis

Head of Sales

Christos brings over 15 years of commercial leadership across GCC and international markets, managing +$50M revenue portfolio and 8,000+ SKUs across omni-channel environments.  he has partnered with leading hospitality groups and distributor networks to deliver strategic, performance driven growth.  At GBI, Christos will focus on enhancing sales performance, strengthening customer partnerships and driving disciplined regional expansion.  Outside of work Christos enjoys sports, particularly, volleyball and basketball.

Contact: [email protected]

Amit Kumar

Director of Finance

Amit Kumar is a seasoned finance professional with over 15+ years of industry experience, including 8+ years with Gulf Hotels Group, and holds a master’s degree in finance, along with certifications in Sustainable Finance and Advanced Valuation & Strategy. 

Amit has built a distinguished career across India, the UAE, Qatar, and Bahrain, working within diverse business models and multicultural environments. Recognized for his strategic mindset, analytical rigor, and business-oriented approach, Amit effectively bridges finance with operations and leadership. His career is defined by a commitment to excellence, continuous learning, and the delivery of sustainable, long-term value across regions and industries.

Contact: [email protected]

Kristina Gribinets

E-commerce & Insights Manager

Kristina joined Gulf Brands International in April 2022, arriving with 11 years of experience at Coca-Cola Bottling. In her role as marketing manager she was responsible to drive business growth through multi-channel marketing initiatives aligned with business priorities.

Kristina likes to spend her free time with friends and relaxing on the beach. She also enjoys working out and getting early morning runs in.

Contact: [email protected]

Rajan Mathur

Procurement Manager

Son of a diplomat, Rajan started travelling the world from a very early age. Rajan studied Hospitality management in Australia and Joined Gulf Brands over 20 years ago. Rajan enjoys trying out different food and beverage specialities from around the world and loves the outdoors.

Contact: [email protected]

Robert Weeder

Beer Category Manager

Robert has relocated from vibrant Cape Town, South Africa.  With nearly a decade of experience at Heineken South Africa, Robert is eager to leverage his expertise, enthusiasm and passion for the beer category as he begins this exciting, new chapter.  Outside of work, you’ll usually find Robert staying active – whether its a F45 high intensity session or hiking.  He also loves experimenting in the kitchen and travelling.

Contact: [email protected]

Daria Salomatova

Wine Category Manager

Daria is a wine proffesional with experience across the UAE and international markets, with a strong background in commercial sales and category management.  She is passionate about dynamic markets, building impactful brands and fostering meaningful relationships within the industry,  Outside of work Daria enjoys travelling, exploring wine regions and learning new languages.

Contact: [email protected]

Dmitrii Olenin

Senior Sales Manager

Dmitrii has spent the past several years working in hospitality and beverage management in Dubai.  His expertise includes driving sales growth, developing brands, building strategic partnerships and expanding beverage platforms.  He is passionate about creating strong, lasting relationships with partners and clients.  In his spare time Dmitrii enjoys playing golf, chess, cooking and exploring new restaurants.

Contact: [email protected]

Sivaprasad

Sales Manager

Siva joins GBI with over 15 years of experience across the hospitality, beverage and tobacoo sectors. he joins as a seasoned sales professional with a strong focus on driving revenue growth and market expansion.  His career is defined by his ability to build and maintain strong relationships with clients as well as his adaptability to different business environments. He has a proven track record of capturing market share and upholding high standards in highly competitive industries.  Outside of work Siva enjoys a variety of sports including badminton, table-tennis and cricket

Contact: [email protected]

Sarah Haji

HR Business Partner

Sarah has been dedicated to the field of Human Resources for over five years, currently serving as the HR Business Partner for Gulf Brands International. Her journey in HR began in Training and Development, where she gained valuable experience in designing and delivering impactful learning programs. This followed with a transition into Recruitment, honing her skills in talent acquisition and strategic staffing. Sarah recently obtained her CIPD Level 5 qualification to deepen her understanding of HR best practices and strategic management. Today, Sarah leverages her diverse HR background to support business objectives, foster employee engagement, and drive organizational success as an HR Business Partner for GBI.

Contact: [email protected]

Abhinav Saxena

Warehouse Manager

Abhinav hails from Jaipur, The Pink City of India.  Abhinav brings over 12 years of experience to Gulf Brands International spanning the retail, inventory and warehouse management sectors. With a passion for technology, Abhinav is a proven expert in seamlessly integrating innovative tech solutions into large-scale warehouse operations.

In his leisure time, he enjoys music and is a keen cricketer.

Contact: [email protected]